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The Social Media Scheduler is a powerful publishing tool for planning and managing social content across your connected channels. It helps you create posts, schedule them in advance, organise campaign content, and manage publishing from one place. This tool is available to Pro plan users only. Instead of logging into each social platform separately, you can manage your social calendar inside Influocial — alongside your creator campaigns, outreach, and content workflow.

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What the Social Media Scheduler does

The Social Media Scheduler helps you plan and publish content across multiple social media accounts from one central workspace. It is designed for brands, teams, and agencies that want a more organised way to manage social content without constantly switching between platforms.Use the scheduler to:
  • Connect and manage social media accounts
  • Create and schedule posts in advance
  • Publish content across multiple channels
  • Save drafts for later
  • Upload and manage media files
  • Plan campaign content ahead of launch
  • Keep your posting workflow in one platform
The Social Media Scheduler is only available on the Pro plan. If you cannot see this tool in your workspace, your current plan may not include access.
Use the scheduler alongside your creator campaigns to plan brand-owned posts, campaign announcements, product launches, and creator content amplification from the same workspace.

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Why use the Social Media Scheduler?

The Social Media Scheduler is useful because it brings your publishing workflow into the same platform where you manage creator activity, outreach, and campaign planning. When your social scheduling happens somewhere else, your team may need to jump between different tools to understand what is going live, which campaign it belongs to, and whether creator content is being amplified at the right time. Keeping scheduling inside Influocial helps your team stay organised and connected. Benefits include:
  • Less platform switching — manage social publishing without logging into every social account separately
  • Better campaign planning — schedule posts around launches, creator campaigns, and key dates
  • More consistent posting — prepare content ahead of time instead of publishing manually
  • Cleaner team workflow — keep drafts, scheduled posts, and assets easier to manage
  • Faster execution — use bulk scheduling to prepare multiple posts at once
  • Stronger content organisation — keep campaign content, media, and publishing activity in one place

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Common use cases

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Campaign launches

Schedule announcement posts, launch reminders, creator reposts, and follow-up content before the campaign starts.

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Creator content amplification

Plan when to repost or promote creator content across your owned social channels.

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Product drops

Prepare content in advance for launches, restocks, limited offers, or seasonal promotions.

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Monthly content calendars

Build a repeatable posting schedule so your team can plan content ahead of time instead of reacting daily.

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Agency or multi-brand management

Manage content across multiple connected accounts from one central scheduler.

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Pro plan access

The Social Media Scheduler is a Pro plan feature. If you are on the Pro plan, you can use the scheduler to manage connected social accounts, plan content, schedule posts, and organise publishing from inside Influocial. If you are not on the Pro plan, you may need to upgrade before you can access this tool.
Access to specific scheduler features may depend on your workspace setup, connected social channels, and the publishing permissions available for each platform.

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Best practices

1

Plan your content before scheduling

Prepare your campaign dates, captions, creative assets, and target channels before adding posts to the scheduler.
2

Use drafts for posts that need review

Save unfinished or unapproved content as drafts until it is ready to publish.
3

Check each platform format

Make sure your caption, media, link, and post type are suitable for the selected channel.
4

Schedule around campaign moments

Align your posts with launches, creator deliverables, announcements, and key promotional dates.
5

Review before publishing

Always review scheduled posts for spelling, links, timing, media, and campaign accuracy.
A strong social calendar should support your wider campaign activity. Use the scheduler to make sure your owned social content and creator campaigns are working together.