> ## Documentation Index
> Fetch the complete documentation index at: https://help.influocial.co.uk/llms.txt
> Use this file to discover all available pages before exploring further.
# Manage creator outreach with in-app chat
> Use Influocial's in-app chat to reply to campaign applicants, message creators with accounts, and manage active campaign conversations without leaving the platform.
In-app chat helps you manage conversations with creators who have created an Influocial account and can reply directly inside the platform. This is especially useful for creators who have applied to a campaign or are already moving through your campaign workflow.
By keeping these conversations inside Influocial, your messages stay connected to the creator, campaign, and pipeline they belong to. Your team can see the full conversation history without switching between separate messaging tools or losing context.
## Using in-app chat
In-app chat is designed for active creator conversations inside Influocial. Use it when a creator has already joined the platform, applied to one of your campaigns, or is communicating with you as part of an active campaign.
**Use in-app chat to:**
* Reply to creators who applied for a campaign
* Chat with creators who have created an Influocial account
* Ask follow-up questions after an application
* Confirm campaign details, deliverables, or timelines
* Keep applicant conversations connected to the campaign
* Manage faster back-and-forth without leaving the platform
In-app chat is for creators who have an Influocial account and can reply inside the platform. For creators outside the app, use email outreach instead.
## When to use in-app chat
## Replying to campaign applicants
When a creator applies to a campaign, in-app chat gives you a simple way to continue the conversation from inside the campaign workflow.
You can use chat to ask clarifying questions, confirm availability, request more information, or explain the next step before moving the creator through your pipeline.
**Use applicant chat for:**
* Asking follow-up questions
* Confirming creator interest
* Checking availability
* Discussing campaign fit
* Explaining next steps
* Moving the creator toward shortlist or approval
Use in-app chat while reviewing applications. Keeping questions and answers attached to the applicant makes it easier to decide whether to shortlist, contact, or confirm them.
## Messaging active creators
In-app chat is also useful once a creator is already part of your campaign workflow. You can use it to keep the campaign moving without relying on scattered messages outside the platform.
**Use active creator chat for:**
* Confirming deliverables
* Sharing campaign updates
* Discussing timelines
* Requesting clarification
* Coordinating content submission
* Following up before content is due
Use in-app chat for quick campaign updates and back-and-forth messages. This keeps your communication close to the campaign brief, content timeline, and pipeline stage.
## Keeping conversations visible to your team
When conversations happen inside Influocial, your team can understand the full creator relationship without needing screenshots, forwarded messages, or separate inbox access.
This makes it easier to collaborate on creator decisions, hand over campaign management, and avoid repeating questions creators have already answered.
**Team visibility helps you:**
* See the full conversation history
* Understand what has already been agreed
* Avoid duplicate follow-ups
* Keep campaign decisions documented
* Manage creator relationships from one shared workspace
In-app chat keeps creator conversations attached to the relevant campaign context, helping your team make decisions with the latest information.
## How to send an in-app message
Go to the creator who has applied to your campaign or already has an active Influocial account.
Use the in-app chat conversation when the creator can receive and reply inside Influocial.
Ask follow-up questions, confirm campaign details, explain next steps, or continue the campaign conversation directly in the app.
Send your message so the creator can reply inside Influocial.
The message thread stays connected to the creator and campaign, so your team can follow the full history.
## Generating in-app messages with AI
Influocial includes AI tools to help you draft or rewrite creator messages faster. You can use AI when replying to applicants, writing follow-ups, or turning campaign context into a clear creator-friendly message.
**You can use AI to help with:**
* Applicant replies
* Follow-up messages
* Campaign updates
* Clarifying questions
* Rewriting messages to sound clearer or more natural
* Turning campaign context into a polished creator message
Go to the in-app conversation where you want to send a message.
Use AI to create a first draft or improve the message you have already written.
Make sure the message includes the right campaign details, deliverables, offer, deadlines, and next step.
Send the final version through in-app chat.
AI-generated messages should always be reviewed before sending. Use AI to save time, but make sure the final message matches your brand voice and campaign details.
## Why use in-app chat?
In-app chat keeps active creator communication inside the same platform where you manage applications, campaign progress, content, and decisions.
This reduces the need to switch between tools and makes it easier to keep campaign conversations organised.
**Benefits include:**
* **More context** — view creator and campaign details while messaging
* **Less tool switching** — manage active creator conversations inside Influocial
* **Cleaner collaboration** — your team can see conversation history in one place
* **Faster replies** — message creators directly inside the app
* **Better follow-up** — keep replies and next steps connected to the campaign
* **Fewer missed messages** — manage applicant and active campaign conversations from one workspace
Use in-app chat for creators who are already engaged with your campaign. It keeps the conversation close to the application, campaign brief, pipeline stage, and next steps.