> ## Documentation Index
> Fetch the complete documentation index at: https://help.influocial.co.uk/llms.txt
> Use this file to discover all available pages before exploring further.

# Manage creator outreach with email

> Use Influocial's outreach inbox to send campaign emails, manage creator conversations, and use AI to generate or rewrite messages without leaving the platform.

Email outreach lets you contact creators directly from inside Influocial, so your campaign conversations stay connected to the creator, campaign, and pipeline they belong to. Instead of switching between your inbox, spreadsheets, and campaign tracker, you can manage outreach, replies, and follow-ups in one place.

<Tabs>
  <Tab title="Email outreach">
    ## Using email outreach

    Email outreach helps you send campaign messages to creators from the same workspace where you manage your campaign. This keeps your outreach organised and makes it easier to see which creators have been contacted, who has replied, and which conversations need attention.

    **Use email outreach to:**

    * Send campaign invites to creators
    * Follow up on proposals or campaign details
    * Keep creator conversations connected to campaigns
    * Avoid losing important replies in a separate inbox
    * Manage outreach without switching tools

    <Tip>
      Keeping outreach inside Influocial helps your team stay aligned. Anyone working on the campaign can see the conversation context without needing access to a separate email inbox.
    </Tip>
  </Tab>

  <Tab title="AI emails">
    ## Generating emails with AI

    Influocial includes an AI email generator that can help you draft or rewrite creator outreach using your campaign context. This is useful when you want to move quickly but still keep messages clear, relevant, and personalised.

    **You can use AI to help with:**

    * Writing first outreach messages
    * Rewriting a message to sound clearer or more natural
    * Creating follow-up emails
    * Turning campaign context into a creator-friendly message
    * Saving time when contacting multiple creators

    <Steps>
      <Step title="Open the conversation">
        Go to the creator conversation you want to reply to or contact.
      </Step>

      <Step title="Choose email">
        Select the email channel so your message is prepared as an email.
      </Step>

      <Step title="Open the AI email generator">
        Use the AI email generator to draft or rewrite your message using the campaign context.
      </Step>

      <Step title="Review the message">
        Check the email before sending. Make sure the tone, offer, deliverables, and next steps are correct.
      </Step>

      <Step title="Send from Influocial">
        Send the email directly from the platform so the conversation stays attached to the campaign.
      </Step>
    </Steps>

    <Note>
      AI-generated emails should always be reviewed before sending. Use AI to speed up drafting, but make sure the final message matches your brand voice and campaign details.
    </Note>
  </Tab>

  <Tab title="Inbox">
    ## Managing replies in one place

    Influocial’s outreach inbox keeps campaign conversations together so you do not need to check separate email accounts or search through external inboxes to find creator replies.

    Each conversation can stay connected to the relevant creator and campaign, making it easier to understand the full outreach history before replying.

    **This is useful because it helps you:**

    * See campaign conversations in one shared workspace
    * Track who needs a reply
    * Keep outreach history attached to the creator
    * Reduce missed messages
    * Avoid switching between Gmail, spreadsheets, and your campaign pipeline

    <Tip>
      Use the inbox filters to focus on conversations that need action, such as unread messages, invites, proposals, or archived threads.
    </Tip>
  </Tab>
</Tabs>

## Why send email outreach from Influocial?

Managing email inside Influocial gives your team a clearer workflow from creator discovery to outreach and campaign delivery.

When outreach happens outside the platform, important details can get split across different tools. A creator may be saved in one place, contacted from another, and tracked in a spreadsheet somewhere else. This makes it harder to know what has already happened and what needs to happen next.

By keeping email outreach inside Influocial, you can keep the full creator relationship in one place.

**Benefits include:**

* **More context** — view creator and campaign details while writing your message
* **Less tool switching** — no need to leave Influocial to check emails elsewhere
* **Cleaner collaboration** — your team can understand the conversation history
* **Faster drafting** — use AI to generate or improve outreach messages
* **Better follow-up** — keep replies and next steps connected to the campaign

<Steps>
  <Step title="Open your campaign">
    Go to the campaign or pipeline where you are managing creator outreach.
  </Step>

  <Step title="Select a creator conversation">
    Open the creator thread you want to manage.
  </Step>

  <Step title="Choose email as the channel">
    Use email when you want to send a campaign invite, proposal message, or follow-up directly to the creator's inbox.
  </Step>

  <Step title="Write or generate your message">
    Draft your message manually or use the AI email generator to create a starting point.
  </Step>

  <Step title="Send and track the conversation">
    Send the message from Influocial so the outreach history remains connected to the campaign.
  </Step>
</Steps>

<Tip>
  Email outreach works best when your message is specific. Mention the campaign, why the creator is a good fit, what you are offering, and what action you want them to take next.
</Tip>

<Note>
  Email is one part of your outreach workflow. You can also manage other conversation channels inside Influocial, helping your team keep creator communication organised across the campaign lifecycle.
</Note>